I regret nothing was screamed aloud by professional stunt men and thrill seeking locals at the Air Max event in September 2011.

Blacksheepdesign worked closely with our client to develop a logo, collateral and communications that would promote this wild event for all of Palmerston North.

It's not every day that a giant air bag makes its way into the square, and so plenty of locals and rugby fanatics took part and jumped, 3, 5 even 10 metres high.

We take our projects pretty seriously and even took part in the diving as well.

It's great to be a part of a celebration for our community and visitors during the Rugby World Cup. We were impressed to hear that a world record was broken during the event as well, for the most rugby tackles in one minute. Ouch.

 www.studentcity.net.nz/airmax